Pardot Tips for Thank You Content Part 2: Free Advertising

In our last blog post in this series, we talked about how to gain some additional opt-ins and maybe learn a little more about the kinds of content our prospects want from us. However, there are tons of clever ways to use Thank You Content to reach different business goals. For this example we’re…


Pardot Tips for Thank You Content Part 1: Bonus Opt-Ins

Hijack Your Thank You Content to Keep the Conversation Going A lot of effort is spent trying to drive traffic to our landing pages. We often treat them as finish lines. Theform fill is all we were after and they submitted it so we’re done, right? WRONG! (This would be a very short series…