Higher Education institutions realize the value of marketing automation, in particular Salesforce and Pardot. But, marketing automation technology alone won’t increase your application and enrollment rates. You need to put a demand gen strategy in place first.
Invado has a proven demand gen model that creates an “always-on” demand gen engine. We’re sharing this model in our free webinar, How to Craft a Strategic Enrollment Plan with Pardot, on October 20, 2021, at 1 pm CT.
- Key components of a successful student Demand Generation strategy
- What is needed to create a buyer-centric demand generation program
- How to implement your demand generation strategy within Pardot and Salesforce
- Key metrics needed to optimize demand generation campaigns
We’re excited to share this model with the Higher Ed community. See you on October 20th!
If you can’t make the webinar or want to chat before then, please contact us today.