Pardot Tips for Thank You Content Part 2: Free Advertising

In our last blog post in this series, we talked about how to gain some additional opt-ins and maybe learn a little more about the kinds of content our prospects want from us. However, there are tons of clever ways to use Thank You Content to reach different business goals. For this example we’re…


Getting Noticed Part 2: Embedding Social Cards on Pardot Landing Pages

Embed Social Cards to Make Your Pages More Shareable We discussed in a previous post how Social Cards could benefit your click through rates on Pardot Landing Pages. I suggested getting started with AnyImage, but also mentioned that are some downsides to this. Let's take a look at an example of an…


Getting Noticed: Using Social Cards with Pardot Landing Pages

Increase Your Click Through Rate by 250% with Social Cards Yes, you read that right. Facebook reported that Social Cards make social posts so much more enticing, that once Tumblr enabled them on their cross posts, click throughs increased by a staggering 250%. So what are Social Cards? You probably…