Pardot Tips for Thank You Content Part 3: Dynamic Nurturing

Over the course of this series or Pardot tips, we’ve talked about how to use our Thank You Content to further your marketing automation goals. In Part 1 we talked about getting some bonus opt-ins with nested forms. Then in Part 2, we encouraged our prospects to share our thank you pages and get us…


Pardot Tips for Thank You Content Part 2: Free Advertising

In our last blog post in this series, we talked about how to gain some additional opt-ins and maybe learn a little more about the kinds of content our prospects want from us. However, there are tons of clever ways to use Thank You Content to reach different business goals. For this example we’re…


Pardot Tips for Thank You Content Part 1: Bonus Opt-Ins

Hijack Your Thank You Content to Keep the Conversation Going A lot of effort is spent trying to drive traffic to our landing pages. We often treat them as finish lines. Theform fill is all we were after and they submitted it so we’re done, right? WRONG! (This would be a very short series…


Getting Noticed Part 2: Embedding Social Cards on Pardot Landing Pages

Embed Social Cards to Make Your Pages More Shareable We discussed in a previous post how Social Cards could benefit your click through rates on Pardot Landing Pages. I suggested getting started with AnyImage, but also mentioned that are some downsides to this. Let's take a look at an example of an…